Font Pairings

What makes them work.

“Typography is one of the first design choices you will make when starting a new project, whether it's website content, branding, or graphics. But picking a font fairing that is just right can feel akin to a dark art form.

Font choices convey a lot of meaning and feeling. Navigating the thin line between modern and vintage or cutesy and sweet can be tricky. This is the very reason why font pairing is so important.”

An excerpt. Written by Angela Lyons.